Running a Nonprofit
 
7 Guidelines for Telling Your Organization's Story
Being memorable is important, as more organizations are competing for the same donor dollars and volunteer support. Your story should make your work stand out among similar organizations and be so memorable that even people hearing about you for the very first time pay attention and remember you after the story ends.
 
Watch Your Language: Why Not Craft a Message Worth Communicating
Here’s a tip from a dinosaur who can remember a time when fundraisers used manual typewriters and rotary-dial telephones to communicate with donors. Technology changes, sometimes in the sexiest ways; but old-fashioned word-smithing never goes out of style.
 
Succession Planning: The Elephant in the Room
One of the most uneasy discussions we have watched both boards and executive directors avoid is the issue of succession planning. Boards avoid the discussion because they don't want EDs to be offended by the conversation - offended to think the board is raising the issue because they are considering getting rid of the ED, when all they are trying to do is protect the organization from the inevitable, whenever the inevitable occurs.
 
Introduction to Community Engagement
Community Engagement is about connecting in a real way. When we interact with as many different people as possible, and with as many different portions of the community as possible, it does not take long to see that we all want the same thing - for our communities to be incredible places to live. Once that happens, and once you find ways to deeply engage community members in the work your organization is doing, then you will find your organization’s short term needs begin to fall into place almost on their own - money, volunteers, board members, legislative support, etc.
 
How to Use Foursquare for a Conference
This case study from Tuvel Communications examines how people were using geo-location social network Foursquare at a national conference and summarize what they learned about using Foursquare for event marketing and conferences.
 

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