Running a Nonprofit
 
Stories or Data: Which Makes the Stronger Case?
Article from Contributions Magazine exploring the impact of stories versus data...and what happens when you use both.
 
Nonprofit Facebook Welcome Tabs: Inspiration and Innovation
Facebook welcome tabs offer higher conversion to fans. This post examines best practices and examples of great nonprofit Facebook welcome and landing tabs.
 
Communications Self-Audit
Fundraising, advocacy and communications specialist Tom Ahern provides nine criteria on which to evaluate your organization's donor communications.
 
Cause Marketing that Leads to Real Social Change
This article from the social media and communications researchers at Zoetica offers an analysis on the current impacts and future outlook of corporate giving.
 
The Giving Challenge 2009: Assessment and Report
Beth Kanter and Allison Fine review and assess the results of the 2009 American giving challenge, paying close attention to lessons that could guide future efforts in online charitable campaigns and challenges.
 

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